eBay

The Effectiveness of E-Bay’s New Marketing Strategy: Analysis Essay

Companies that experience rapid expansion and growth usually focus on retaining the traditional customer base while at the same time implementing other strategies to attract new clients. New marketing tactics aim at promoting profitability and enabling the company to stay ahead of the competition. With increasing technology, marketing strategies focus on expansion of its productivity, …

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Customer Value: e-Bay Essay

The firm offers an automated, well organized website that gives the customers easy time when transacting businesses online. Those selling items are able to display their goods and every detail including prices on the site. Auctioneers have found it easier to use e-Bay since it helps them perform every step involved during auction as well …

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Online Retailer EBay.com & Physical Retailer The Home Depot Comparing Compare and Contrast Essay

Introduction This article discusses an online retailer (eBay.com) and a traditional physical retailer (The Home Depot). In comparing the two, the organizational structure of the retailers will be discussed, the management challenges facing the two reviewed and lastly suggestions are drawn to assist those wishing to embrace the online method of retailing as an alternative …

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Analysis on eBay Essay

Introduction This case is about a company, namely eBay, which has made a niche in the e -business industry and gone on to become one of the most successful and profitable firms in online auctions. The company’s most important stakeholders include its owners, employees, customers, suppliers, the government and the community at large. eBay operates …

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EBay Company in E-business Report

Introduction The Internet has brought about many changes in the consumer world. There have been various advantages that have been developed to make life easier for many people. With these advancements, it has become easier to conduct many traditional activities online. These include communication, purchases, and sending important data. The development of online companies like …

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eBay Company Case Essay

Background The eBay Company has been in existence for 18 years. The company provides an online marketing platform for used, refurbished and new products across the globe. Besides, the company offers the online money transfer service called the PayPal. Due to stiff competition from other online marketing companies, the growth of eBay has been unsteady …

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eBay Case Study

1. What is eBay’s e-business model and why has it been so successful? The eBay uses a Consumer-to-Consumer (C2C) business model, which entails the creation of an online platform where consumers can communicate and trade anytime via the Internet. The platform brings together buyers and sellers in such a way that sellers have the opportunity …

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Concepts of eBay case study

History of eBay and strategic partners eBay is an online auction company that does the business of listing products on its site to connect both sellers and buyers. The case study majorly enumerates on the history of eBay and clearly explains all the steps that the company has taken in its bid to increase its …

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eBay Strategic Marketing Case Study

Introduction eBay is one of the most successful companies in the online retail industry. The company provides a platform that enables individuals and businesses to sell and purchase efficiently. The company owes its success to excellent marketing strategies that have enabled it to identify and to satisfy the needs of online buyers and sellers. This …

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Meg Whitman’s Leadership at eBay Essay

Today’s extremely arduous business environment compels leaders to implement radical changes within their organizations. For instance, to promote the company’s steady development, Meg Whitman, the former president and CEO of eBay Inc., initiated transformations that corresponded to the organization’s objectives and market-associated challenges. This paper will discuss Meg Whitman’s leadership and measures undertaken through the …

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EBay.com’s Managerial Decision and Investment Case Study

There are several ways in which eBay creates value. Firstly, eBay allows buyers and sellers to communicate through an online forum directly. Both sides can rate one another, and the stability of the system is enhanced by the established performance standards. Secondly, buyers and sellers are guaranteed that transactions are made safely and securely (Brickley, …

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Pierre Omidyar – The Founder Of Ebay And A Perfect Role Model For Young Entrepreneurs

When people want to purchase second-hand items online, the first website they turn to is eBay. Pierre Omidyar is the young entrepreneur who founded this famous auction site. Although Omidyar was born in Paris, France in June 1967 and lived most of his life in the United States, he comes from Iranian origins. One of …

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