General Motors

How General Motors Listened to Customers and won First Place in the American Automobile Industry in the 1920s

Prior to the 1920s, ownership of a vehicle was an uncommon luxury in the United States. While many people likely knew a vehicle owner, they were not in a position that they could afford to purchase one on their own. Statistically, about one third of households owned a car during 1920, although they were not …

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